Media Management and Marketing

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Media management is an area of business administration that deals with organising and supervising teams of media professionals, various mass communication channels and technologies, media and entertainment productions, and more. Marketing centers on promoting brands and selling products and services through established and emerging online channels, harnessing these elements of new media to engage potential and current customers. People in this stream can get wide range of jobs as digital marketer, media buyer, media planner, media researcher, music producer, public relation officer, runner, broadcasting/film/video, social media manager, television/film/video producer, web content manager.